3 Must-Have Pinterest Tools

By on October 24, 2012

It’s official: Pinterest is the leading social media network for connecting with products with users who are ready to buy. A recent study found that 69 percent of visitors have purchased or wanted to purchase an item they found on Pinterest, compared to just 40% on Facebook. Here are some valuable marketing tools for Pinterest to make sure your business is capturing as much of the Pinterest market as possible:

1. Pingraphy

Pingraphy is a great tool for heavy Pinterest users that allows you to make scheduled pins. Say you have 20 pins you would like to post, but your busy schedule only allows you a couple of moments throughout the day to post. Pingraphy allows you to pre-schedule your pins for the day, week, or month. It saves you even more time by allowing to upload all of your pins in bulk, and once you get going provides valuable metrics about your pins.

2. Pinpuff

Pinpuff is a tool that calculates your “pinfluence,” a metric that is a relative measure of your popularity, activity, influence, and reach on a scale of 1 to 100. An average Pinpuff score is 32, with a good score being considered 50 and above. If you have a score greater than 70, you may be considered a Pinterest celebrity. It also calculates an monetary value of each pin, estimating a the dollar value worth of traffic your pin generates.

3. PinAlerts

This popular tool will send you an email alert each time someone pins something from your website, letting you know which content is popular to help give you insight on future content. However, the real value in PinAlerts lies in the ability to track your competitors, to help you learn more about what content they are posting and how popular it is.

WigiSocial.comAbout the Author: WigiSocial.com

WigiSocial.com is everything for businesses on social media marketing, mobile business, search engine optimization, and eMarketing.


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